February 12, 2019

Hello All:
The videos for the bulls and bred heifers for our upcoming sale on March 8 are now available on DVAuction. It has been VERY wet all fall and winter…and you can see evidence of this in the videos.
We’ve had some severe weather challenges since I last visited with you via email. Despite this fact, and the fact that these animals have had nothing but water, salt, mineral and dead forage that is still attached to the ground to graze, I think they look pretty good. They are not going to be as smooth as feedlot or hay/pellet/supplement developed animals but they are going to look better than those type of animals come September 1 (cattle developed on hot rations will lose condition, grazing forage only developed animals will gain condition, especially after the winter of “wet” that we have experienced).
The bulls and heifers are only about 1/2 mile from our house, all running together, on stockpiled cover crop forage. You are certainly welcome to come and take a look at any time, you’ll only need to open and electric fence gate.
We don’t develop seedstock like other producers and we hope our development process is attractive to you. Please come and take a look, if you are here on sale day you can at least get a free meal and meet some very kind people.
As things stand now we will be selling primarily Pharo Cattle Company genetics in the upcoming sale. We were cooperative producers with PCC for 13 years. In the last several years of that partnership we had some of the highest bull sale averages of any CP. We averaged $5000-$6000 in the peak years. Last year (our first bull sale) we sold 44 bulls that averaged $2000. Our name and marketing ability obviously lags far behind our genetics. While we are getting our name recognized in the industry you have a never before seen opportunity to purchase high quality bulls at an astounding value. For your sake this is good, and, we hope, for our future that is good because eventually more and more satisfied customers will be coming back to our sales.
For the 3rd straight year we will be offering every bred heifer produced in our program for sale. We have not purchased or kept back any females since 2015 (the ‘14 calf crop). We are not cherry picking any females and putting the rest up for sale, they are ALL for sale.
I will continue with more updates as we get closer to the sale. Please let us know if you have questions. I plan to have Ashley take care of most of that.
God’s grace to you and thank you so much for the interest you’ve shown in our cattle.

October 12, 2018

I’m convinced…

…I will never be accused of being a high pressure salesman who bombards customers with frequent marketing emails.

…we have the best seed-stock bull and bred heifer development program that I am aware of in terms of cattle being developed exclusively through grazing. Our bulls and heifers graze (cover crops, native grass and stalk residues) with water, salt and mineral available…that’s it, no grain, no pellets of any kind, no protein supplements or tubs and nearly zero hay. Please let me know if someone else in the seed-stock business is doing this, I’m not aware of anyone.

…that if we eat the cattle with problems they won’t become your problems. We cull several calves each year that develop pinkeye or a hoof problem or something else…we don’t treat them then try to sell them to you. If they recover (on their own) they can be sold. I assume everyone wants cattle that don’t cause them problems.

…calving ease is a more valuable trait than some people give it credit for, maybe more than most give it credit for.

…our upcoming sale will be offering the best cattle, and best genetics, of any we’ve had. As most of you know our genetics are nearly 100% Pharo Cattle Company genetics. We’ve built an excellent herd including black and red angus and composites using these genetics. We have an excellent Hereford herd made up with a heavy dose of Trask genetics. Our cattle are required to have calving ease, be gentle and flesh easily, many cows produce into their teens. They do this while grazing native pastures during the growing season and stalk residues during the winter, with never any protein supplement. Our cows get grazing forage, water, salt and mineral…just like the bulls and heifers we are developing.

~Lanny Greenhalgh


Sunday, December 10, 2017

Hello all:

The sun rose…

…or to be more astronomically correct, the earth still turned the day after our bull and bred heifer sale. If you haven’t yet heard we had a rather challenging go of it during the bull portion of our sale. The vast majority of the bulls did not sell during the sale…but God (I’ve long appreciated Romans 5: 7-8 when God describes a challenging earthly situation, then follows it up with the best news in history: Very rarely will anyone die for a righteous person, though for a good person someone might possibly dare to die. But God demonstrates his own love for us in this: While we were still sinners, Christ died for us.)

Our situation is challenging for a variety of reasons, but it isn’t dire. We still have a LOT of excellent bulls for sale at what many would consider to be a reasonable price. We are offering these bulls for sale at the base price they are listed at in our online catalog at The following lots are still available for sale:

Lots 1-5, 7, 9, 10-12, 14, 15, 17, 19, 20, 23, 25-29, 31, 64-69, 71, 73, 74, 78, 79, 81-85, 87, 88, 90, 92, 94-102, 104-106, 108-110, 112, 114, 116, 117, 119, 120. 62 bulls in all

In addition, our guest consignors took some of their bulls home with them and have them available for sale. The following bulls are top sort red angus bulls and it was very disappointing that I could not get them sold. LLL Angus, Arbela MO (Garth and Joni Lloyd: 660-945-3918) Reinart’s Prairie Reds, Glidden IA (Steve Reinart: 712-830-5765) and KOMA Cattle Company, Russell KS (Jim Madsen/Katrin Kolder: 785-324-1247)

We don’t plan to keep most of these bulls intact very long. We may keep some of the top sort bulls around for sale for private treaty. Please, if you are interested in a bull or know of someone who is, let us know as soon as possible. We are not willing to go below the base price but think there is significant value at the prices the bulls are listed for. Thank you for your consideration of this opportunity.

The bright side…

We still get to wake up in the morning and do things for a living that many who want to will never be able to do. We were blessed to meet and visit with cattle producers from all over the midwest. I am very appreciative of how my family, friends and hired help pitched in to accommodate the sale going very smoothly. We sold every heifer, most at a significant amount above the base price. Once the sale was over our daughter Ashley took a phone call and sold 12 bulls to one producer, we have since sold several other bulls. We have buyers telling friends and neighbors about the bulls and some of them have already made purchases. Our initial “on our own” bull offering did not go as well as I had hoped but it has certainly “launched” our product. This sale has not killed our operation or our resolve. We believe we have a singularly unique bull and bred heifer development protocol in the seedstock industry and the genetics to meet the needs of the producer who wants their cattle to make a living from grazing forage not feeding.

Looking ahead:

Following are some thoughts I have going forward. Some of these thoughts have been honed by others providing wise counsel:

1. It will be impossible to convince me that we don’t have the genetic quality necessary to provide seedstock to cattlemen with like-minded philosophies. The universal sentiment in the days leading up to the sale and on sale day was that the bulls look tremendous.

2. We have been producing bulls for 14 years and this set of bulls are the best looking of any of those groups on sale day.

3. Because of the difference in the way the bulls look now compared to how they looked in August during the video day we need to move back the video date.

4. We used to sell our bulls through Pharo Cattle Company. Since the bulls look so good now compared to in the past, and since we know when we produced bulls for PCC the sale averages were amazingly high, we know it isn’t the bulls’ fault for not selling…it’s mine. We obviously don’t (currently) have the market share or brand awareness to sell 120 bulls and it would border on hubris to think we did.

5. We will be dramatically cutting down on the number of bulls for sale in our 2018 sale. This means the average quality of our bulls is only going to go up! Most can easily take the bottom 10% off of their herd, we will be taking off the bottom 50% of the bulls…of what will already be culled harshly.

6. We plan to offer around 50 bulls and 100 bred heifers on Friday, December 14, 2018…Lord willing of course!

THANK YOU so much to all of our customers and to those who attended, either online or in person, our sale. We want you to be pleased with the cattle you purchased and pray that you are. Every bid is appreciated even if it wasn’t the winning bid. Mr. Delmar Jenkinson, thank you for being our auctioneer and even more so for being a friend…and for bringing your “full of grace” father to the sale. My parents, wife and children all put a lot of effort into preparing for the sale, much thanks to you as well. Our preeminent heavenly Father, thank you for all that you’ve done, are doing and plan to do in our lives.

His grace to you.

Lanny Greenhalgh | Steward | (402) 984-6375

Monday, December 4, 21017

Hello all:

In less than a week everyone involved with this operation will have a better understanding of where Ichthys Cattle Enterprise fits in the beef production system in the United States. Not to minimize anything any of you do, and certainly not to boast about anything we do, but there have been so many hours invested, so much time and money spent and so much thought and energy exerted in the development of these cattle it is not hard to sometimes wonder if it is all worth it. THANK YOU for considering these cattle for your operation! We know you spend all of the things we do to make your operation go (time, $, energy, etc.) and you have other options to purchase your seedstock. It is humbling, and we consider it a mighty responsibility, when you purchase our cattle. We pray these animals will contribute to the profitability…and enjoyment, of your operation.

Potential Delivery Options:

We have had some people contact us saying that they plan to bring a trailer to the sale. We have had other people explain that if they end up buying some cattle online that they will be making arrangements for shipping. In the latter case there will likely be room on their trailers to haul cattle. Below I will list potential delivery points and emphasize that each delivery point is potential and not certain. It is possible some of these destinations won’t end up buying anything and/or will be full when they leave our place. At minimum, if you have an interest in visiting with any of these producers please let us know and we will aim to get you a name and phone number. We want to do what we can to help producers coordinate delivery and we ask if you go in with someone on delivery that you please be EARLY when meeting them or get your livestock picked up on time if you make arrangements for them to hold them. We will be offering a modest hauling refund of $.25/mile to the hauler for every different producer they haul for.

Arbela, MO
Glidden, IA
Russel, KS
Halstead, KS
Cambridge, NE
Washburn, ND
Goodhue, MN
Gainesville, TX

Every 2016 bull and heifer calf is for sale:

I visited with a producer awhile back who asked me a question to the effect of how picked over are the heifers that are going to sell. I explained that I didn’t understand the question. He wanted to know how many heifers we were saving as replacements for our own herd and I finally understood. Apparently we are doing something that is rare in the seedstock business…we are offering our ENTIRE 2016 calf crop for sale and are holding nothing back. In our system, every bull and heifer, from the time they are born, have the potential to be a seedstock bull or bred heifer. However, every bull and heifer, from the time they are born, also have the potential to be culled. For one reason or another, several of our animals get culled because we want to only offer high quality seedstock. If a calf delivery is assisted (this happens with a few heifers, momma cows don’t seem to give us problems) the calf is not eligible for our sale and the female is culled. A dead calf typically doesn’t develop into much of a seedstock animal either. We have bulls and heifers fall out of the program throughout the development process and, unless it is because of death, they end up in the food chain in some fashion.

Why are we doing this? I could be wrong but I sense that as we continue to build our reputation in the beef industry we should get as many of our cattle into as many herds as possible. If a producer buys our females and is satisfied with them I think they are more likely to come and look for a bull. We are extremely pleased with the longevity we experience with our cow herd and thus think we can make a lot more heifers! We plan to offer all of our bulls and bred heifers for sale for the next few years. If we ever get to a point where the herd has decreased beyond the point where we want it to, or if we want to expand, we can decide to save some or all of the heifers.

Private Treaty Bulls:

I expect there to be some, maybe a lot, of no sale bulls in the sale. Some operations try to hide this fact by having a shill bidder in the audience who places a bid just so they don’t have the “embarrassment” of a no-sale bull. We have no such pride…and this sale may be embarrassing! We plan to move through this sale very quickly, so quickly that we may indeed no-sale a bull that someone wanted. Please be prepared whether online or in person, if a bull lot comes up for sale and there is no interest after a few seconds I have informed the auctioneer to move on. Once a bull has gone through the sale without a bid he will immediately be available for sale for $500 over the base price. No-sale bulls are not a problem for us. If there are a significant number of no-sale bulls around after the sale we will keep some for private treaty but most will go into our grass or grain finished beef protocols. When we sell a fattened animal directly to a private party we generate nearly $3000 in revenue. Some think we should focus on selling beef rather than bulls…maybe they are right!!!

Out of sale bulls:

We just got the semen test results back on the bulls. Here is a quote from our vet: “Lanny, these bulls continue to amaze me with semen quality. The only time I defer this low of percentage of bulls on semen quality is when I am testing your bulls.” We believe as does our vet, that the way we develop bulls, which is likely singularly unique in the seedstock business, results in the most reproductively sound bulls anywhere. In addition, the way we develop bulls leads to longer lasting bulls.

The following bulls are out of the sale due to a variety of reasons:

Lot #31
Lot #36
Lot #48
Lot #55
Lot #82
Lot #84

In addition, Lot #93 did not have a scrotal measurement listed in the document I sent out. His scrotal is 36.3. I have updated and attached the scrotal spreadsheet.

We are nervous…and excited!

Time always tells the end of a matter. On this side of the sale we don’t know what to expect but we know who holds the sale, and the world, in His hands. I know I need be anxious for nothing but my flesh mucks that up a lot. We look forward to seeing and meeting many of you at the sale. I ask in advance for forgiveness in not remembering faces or names.

God’s grace to you all!

Lanny Greenhalgh | Steward | (402) 984-6375

Friday, December 1, 2017

Hello all:

We find ourselves 1 week away from sale day. The chicken has slowed down a bit (amazing how long you can go without a head) but it still seems there is plenty to do!

We finished semen/trich testing the bulls on Monday. We also tagged them with lot numbers. In addition we took scrotal measurements, that document is attached.

Here is the schedule for next week:

Tuesday: Drive the bred heifers home and tag them with their lot numbers.

Thursday: Sort and pen the bulls and bred heifers. My current plan is to pen the bulls as follows: ICE Black Angus, ICE Red Angus (Group 1), KOMA Cattle Company (Jim Madsen/Katrin Kolder) Red Angus, Reinart’s Prairie Reds (Steve Reinart) Red Angus, Triple L Red Angus (Garth & Joni Lloyd), ICE Red Angus
(Group 2), ICE Herefords, ICE Composites…8 pens in all.

For the heifers I plan to have 4 pens, Black Angus, Red Angus, Herefords and Composites.

The plan is for every pen to have access to water and oat hay so they can overnight and be ready for viewing all of Thursday afternoon and Friday morning. As I am typing this and thinking about them being on hay for the sale I realized that now, at 18+ months old, these cattle have had access to hay (grass hay) for about 14 days of their entire lives (some hay at weaning
then during a.i. and a few different work days). Every other day has been spent grazing, with no supplements other than salt and mineral. I am confident that there is no other seedstock producer who can claim they develop their cattle with such little hay and/or without any other supplements of any kind. Not to disparage any commercial cattlemen but I would consider feeding alfalfa to be a supplement in regards to protein if a seedstock producer is using alfalfa as a forage in an all-forage program. Some who are claiming to produce “all forage” developed cattle use
“starchless pellets” during development…hmmmmm? I believe the farther we get from grazed forage, clean water, salt and a good mineral (which may not be needed in some situations) the farther we get from profitability. If your cattle can’t make it on those things do you have the right kind of cattle? Maybe you are in the process of changing your management so your cattle can
make it on only those things, it might not be the cattle. Regardless, you should hold your seedstock producer accountable to develop their stock the way you are going to predominantly run yours’. If you don’t feed your cattle should your seedstock producer feed theirs’?

On Thursday afternoon, let’s say at 2 pm, we’ll have a tour of the cows and some of the cover crops and we’ll be open for questions as well.

I’ve been saying for some time that the videos don’t seem to do the cattle justice. This is NOT the videographer’s fault, it is simply difficult to capture the presence of an animal via media. Following is a quote from a producer who recently came to look at the cattle:

“Hi Lanny,

I really want to thank you for taking time from your busy schedule to show
me your sale cattle last Tuesday. You have some high quality bulls and
heifers on the sale and it helped me a lot to see them “alive and in
person”. The videos are great but viewing them up close gave me a greater
appreciation for their true quality. The bulls have fleshed out and muscled
up considerably since the videos were taken.
Grazing your high quality cover crops seems to work wonders.

Thanks again to you and your family for your kind hospitality.

Bob Shields”

You are welcome to come and look at the cattle at any time during the next week. We have had multiple people drive through them already.

THE PERFECT “10”: As a young boy I remember the advertisement for the movie “10”. I’ve never seen the movie and am confident no one should see the movie but I do remember that it was based on a very beautiful (externally) woman,
a perfect 10. By the way, God has a very different standard for a woman’s beauty: 1 Peter 3:3-4 Your beauty should not come from outward adornment, such as elaborate hairstyles and the wearing of gold jewelry or fine clothes. Rather, it should be that of your inner self, the unfading beauty of a gentle and quiet spirit, which is of great worth in God’s sight.

As you may have noticed, we have ranked some traits of our bulls and heifers on a “10” scale. While we won’t ever claim that a 10 score is perfect we do believe it is very close to being what cattlemen should be looking for regarding the trait that is being scored. What about a score less than 10? Maybe I should ask how you would score yourself in regards to a 10 scale or
maybe what you would settle for in someone else? Kidding aside, we believe every bull we are offering for sale can improve a herd somewhere. Bulls with overall scores of 8, 9 or 10 will improve most herds. Where are the bulls with scores below 6? They are in the process of becoming beef, which, unfortunately, should probably be where more seedstock ends up. We have culled hard and what we have left should be of benefit to your operation.

You’ve got to make a choice: There are no bulls that produce steer calves that feed out at 1600 lbs and produce replacement heifers that mature to 1000 lbs. If you want 1600 lb. fat steers I’m not going to argue with your genetic choice, but if you save their sisters for replacements you’re not going to have an efficient cow herd, at least not as efficient as the right kind of 1000-1200 lb. cows. However, if you can live with a 1200-1300 lb. fat steer (packers want them) you can also have a group of efficient,
easy-fleshing momma cows that are gentle, have good udders and will produce a calf every year for many years. I’m not against using a terminal cross on an efficient set of momma cows BUT (and it’s a big but) how are you going to get replacements for those momma cows using terminal sires? At ICE we are striving to help produce cattle on the maternal side of the equation, we believe our bulls and bred heifers will produce such cattle.

Retained semen interest: We are retaining the semen interest on all bulls with an overall score of 9 or 10. We don’t have any bull in particular that we plan to collect but there are several prospects. If you want a semen interest please let us know at some point after the sale and we will grant a 25% interest to the buyer. The producer (either ICE or one of the other consigners) will get 75%.

The last 10 lots in the sale are what we are calling commercial cows. These are all coming 3 year-old cows that have dropped out of our program for one reason or another. A couple of them have calves with them (Lot 231, tag #5025, no longer has a calf). All of these cows produced a calf but most did not take them to weaning. The ones with calves needed assistance during calving so they are no longer eligible for our program, they should have no trouble calving as 3-year olds.

A big thanks to all of you who have shown an interest in our program. I’ve been putting our daughter Ashley to work on the “people” side of the operation…AND SHE LOVES IT! If you see her or any of my kids at the sale ask them some tough questions, even if the question isn’t about cattle, it will be good for my kids, and you may be entertained.

God’s grace to you!!!

Lanny Greenhalgh | Steward | (402) 984-6375

Tuesday, November 21, 2017

Hello all:

We are still running, at least jogging, with our heads cut off…but we seem to still be far better off than the proverbial chicken!

The online catalog is done! Videos of all of the bull and bred heifer lots are available at When the videographer was here to video the heifers I asked him to spend some time in the bull pasture videoing the bulls in their current state. It has been approximately 3 months since we shot the bull videos. You will find the current bull video as lot “X” in the video list before the first bull lot. Though you won’t see all of the bulls you will seed a wide representation of them. Please check it out.

I have had producers from Cambridge, NE, Halstead, KS, Arbela, MO, Russell, KS and Glidden, IA respond to my request regarding potential trailer transportation after the sale. THANK YOU for doing so! If you are interested in visiting with any of these producers regarding transportation please let me know and I will get you connected. If you have since decided to pull a trailer to the sale and are willing to help haul please let me know and I will update the list.

The bulls are currently running on cover crops at our home place (which is where the sale will be held). The heifers are on a similar forage about 2 miles from our place. We have had multiple producers ask to view the bulls and heifers and we are happy to oblige! We offer a no stress sales pitch…we show you where the gate is and let you drive through the animals. If you have questions when you are done you can let us know. We do think there is value in getting up close to the cattle if you have an opportunity to do so before the sale. We do plan to have everything sorted and penned on Dec. 7 here at our place.

We have had multiple requests for a tour in conjunction with the sale. My plan right now is to drive around and look at things sometime during the afternoon of Dec. 7. I will aim to show you some of our grazing scenarios and will plan to look at the cow herd and maybe the bull calves that will be available next year.

Perspective: Proverbs 20:14 “It’s no good, it’s no good! says the buyer…then goes off and boasts about the purchase”. How many of you know someone who has done something like that? How many of you do that? The farmer in me has certainly used such tactics to negotiate a lower price, “look at those dents, is it supposed to have only 3 wheels, looks like it comes with the glass precracked, does Exxon know about the oil slick underneath…” and so on (now you know what kind of vehicles we buy). Along these lines I have a concern regarding at least the bull aspect of the sale…in a reverse sense. What if our buyers think “it’s no good” because no one else is bidding on the bull?! I’ve seen and heard of dramatic bidder psychology changes at auctions. I heard of a man once who had settled in his mind that he would bid up to $5000 on a piece of farm machinery and ended up paying $30,000!!! Value is sometimes not just in the eye of the beholder but is partially determined by those around the beholder who are, or aren’t, bidding. We believe there is going to be tremendous VALUE at our upcoming sale. Though we have been selling bulls and bred heifers for over a decade this is our first sale on our own, as such we don’t have a lot of name recognition. Be certain of this: This group of cattle is as good or better than any we’ve sold. We think the value is going to come in the form of too many good bulls for too few buyers. The problem won’t be the genetics but the marketer (ME!) Time will tell and we are praying that we rely on God no matter the outcome. We pray that our customers are blessed and that we will eventually build a reputation that leads to not enough bulls to meet high demand. Do you suppose the man who found the treasure buried in the field went and told the owner the soil was no good so he could get a better price? I don’t know but he knew it was the treasure that was ultimately important. I find it interesting that he hid it again. Matthew 13:44

God’s grace to you all and HAPPY THANKSGIVING!

Lanny Greenhalgh | Steward | (402) 984-6375

November 9, 2017

Hello all:

We have had a lot of purposeful activity since the end of harvest. On Monday
we started bringing home cows for preg. checking. Tuesday and Wednesday were
the preg. checking days and the help was high quality. Dr. Wulf and her
assistant Julie, from Red Cloud, always do excellent work with a smile…and
they are great with the little Greenhalgh children that are typically
“helping”. My son Robert (17) and our hired man Mr. David brought the cows
to the chute. My daughter Ashley (15) recorded the data (weight, days bred
and frame score) and my daughters Hannah (13) and Rachel (9) ran the sort
gates (David (11), James (7) and Lydia (4) mostly ran around with preg.
checking sleeves on their heads). Dr. Wulf had a new ultrasound machine she
carried on her hip that was attached to the wand and she had goggles with a
small screen on the right side to read the fetus size. I believe it was our
most efficient and most accurate preg. checking ever.

Preg. checking results: All told we pregged 446 females, 300 cows and 146
heifers. We had 27 open cows (91% bred) and 38 open heifers (74% bred). From
the ICE perspective these results are excellent. Our “not necessarily
anything we do about it” goal is to have 90% of the cows breed back and 80%
of the heifers. My notion is that anything much more than those percentages
and the cattle have been too pampered (when you start supplementing your
cattle or even feeding them hay, well, when you subsidize one you subsidize
them all, even the ones that don’t “need” it). We are finally to the point,
after many years of culling much higher percentages of cattle, where our
open percentages are where we can live with them. We have gotten to this
point by NOT feeding hay, supplementing, pouring, spraying, cubing, etc., we
have gotten to this point, by God’s grace, because the cattle have adapted
to live off of what the operation provides through grazing, water and
salt/mineral. Only the best have survived and the problems are sold or
eaten. As I write this the opens are already at the Mankato, KS sale barn
for the sale tomorrow. Several of the open cows were over 10 years old.

Up until the last 7 years or so we often had heifer pregnancy rates at or
below 50%. We have heard similar stories from many other producers. We also
struggled to get the cow breeding percentage over 80%. I do not mind selling
an open replacement heifer as a weigh-up because I think of her as a
back-grounded for the summer heifer that can still bring good money as an
800 weight. However, once a cow calves she needs to have some longevity
because selling an open 3-6 year old weigh up cow is not profitable,
especially with what bred heifers cost over the previous few years. Has
anyone done the math to determine how many calves you must get out of a
female for her to pay for herself? That number will no doubt vary depending
on bred heifer development costs (or on the cost of a bred heifer) and other
factors but I would be interested to have that perspective.

Bottom line: We have 108 bred heifers (and a few commercial 3-year olds,
some with calves) we plan to sell on Dec. 8 with our bulls. The heifers look
great and will go on a cover crop field close to our house until the sale.
We are now in the process of cataloging the heifers and plan to video them
on Saturday. Hopefully, we will have the online catalog ready next week and
you will be able to view the heifers along with the bulls at our website.

Bull update: I’m wondering if we should have waited to video the bulls! They
have done extremely well since the August video day. My plan is to to have
the videographer who is filming the heifers on Saturday take some time and
make some herd video of the bulls. We will post this online too. It seems
that pictures and video never do the cattle justice so I would highly
encourage you to come by either before or the day of the sale to see the
cattle. I’m confident you will like what you see.

God’s grace to you.

Lanny Greenhalgh | Steward | (402) 984-6375

November 5, 2017

Hello, everyone. This is Ashley Greenhalgh with ICE Cattle. What are we all about? We produce genetics that help cattle producers make a profit…and enjoy doing it! The genetics we aim for are calving ease, disposition, fleshing ability, good udders, sound feet/legs, hair coat, and longevity. There are certain things we look for when searching for each of these genetics, and I will tell you in a little bit. We pursue these genetics so that we can build our herd (and yours, too) into a money-making, enjoyable herd. Now, who would like to know more about some of those traits?

Calving Ease: Calving ease (or CE) is a genetic trait for which we strive. We calve out on pasture, so we have no need to pull a calf or give a cow a C-section. We have not had to pull a calf from a cow in over 15 years but we occasionally have a heifer that we need to assist. Because of that, we check the heifers that are calving 2-3 times a day. To prevent calves from having to be pulled, we breed all our heifers to calving ease bulls. Any heifer that is assisted during calving is culled.

Disposition: We are fond of our cattle’s disposition. Our cattle have to be calm while working with them because if they are charging us and running through fences we know our customers don’t want them…and we don’t either! We aim for good dispositions in our bulls and heifers so that we sell cattle with which ranchers enjoy working.

Hair Coat: Hair coat can be a neglected cattle trait. We want our cattle to be able to quickly slick up in the summer. Rough coats in late summer are down-graded and may lead to culling. The same applies to the heifers. We have finally reached the point where the majority of our cattle slick up quickly once the weather turns warm.

Longevity: The reason I save this for last was not because it is that last trait we look for but because it is one of our prize genetics! Many of our cattle last for years. Several cattle in our herd are in their teens! This calving season, we still had two 18-year-olds calving out. We want our cattle to last a long time so that we can sell you long-lasting cattle.

If you have any questions about ICE Cattle please contact us. You may also go to our web page and look at our cattle there. You can see for yourself how many of our bulls for sale have the genetics about which I have explained. We plan to have the heifer information on the page by the middle of the month. Thank you for reading this, and may God bless you!

Contact info:
Ashley Greenhalgh
Lanny Greenhalgh or 402-984-6375

Wednesday, November 1, 2017

Hello all:

We are climbing out of the black hole of the 2017 fall harvest! We wrapped
up harvest on Monday, Oct. 30 and now get to work on things that get pushed
aside while harvest is progressing. Yields were mostly good however we had
hail early in the growing season, some fields with multiple hits, that
definitely affected significant acres. God provides and by His grace there
will be enough…there always has been.

We are now turning our attention to the ICE fall sale. My daughter Ashley
and wife Kristin have been toting the marketing load over the past couple of
months. They attended the GrassFed Exchange in Albany, NY in Sept. and have
been mailing flyers and responding to emails and making/receiving phone
calls since then. We require each of our children to have some sort of
enterprise by the time they are 7 years old. We have decided that helping
with the cattle business is going to now be Ashley’s enterprise. We are
aiming to have her doing as much of the office and marketing work as
possible (she already LOVES doing the outside work). It’s a big step up from
her egg business but we have already seen a lot of maturity on her part. To
use an analogy, we hope her experience with the cattle doesn’t result in as
many “dead chickens” as did the egg business.

We are scheduled to preg. check the heifers next week on Nov. 7th & 8th.
Once we know which ones are bred we will evaluate and catalog them then get
videos as soon as possible. The bred heifers will cataloged as the bulls
have been and will be placed on the website when done. We expect to have
around 125 bred heifers made up of Black and Red Angus, Herefords and

The bulls look OUTSTANDING! The current videos on the website don’t give
many of them enough credit. It has been over 2 months since video day and
they have been on cover crops and native warm season grass since. I am going
to ask the videographer, when he comes to shoot the heifers, if he can shoot
a “herd” clip of the bulls and then post that on the website.

I would be uncomfortable predicting a sale price range for the bulls or
heifers, however I will make a prediction of sorts. The current commercial
cattle price situation leaves something to be desired compared to just a
couple of years ago. Combine that with the fact that this will be our first
solo bull sale and an accurate prediction is even more unlikely. Pharo
Cattle Company (our former partner) just had their Valentine, NE sale (Oct.
28) and the average was slightly over $4000. Last year, when our bulls
primarily made up that sale, the average was over $6000. This seems to point
to the realization that we should lower our expectations for prices…which
is good for you! Our bull base prices are going to be from $1000 to $2500,
our heifer base prices will be from $1000 to $1500. The bull and heifer
quality is as good as we’ve ever produced, there is no real bottom end and
we believe our genetics can improve most herds. Here is my prediction: There
is going to be a tremendous opportunity for value at our Dec. 8 sale. I will
not be surprised if several of the bull lots sell at the base price. I
believe the lower prices will not just be because of lower commercial prices
and they definitely won’t be because the cattle lack quality. I think the
value will be a result of people simply not knowing who we are…but you do!
If you are aware of anyone who would be interested in our type of genetics
please do them (and us) a favor and let them know about this sale.

God’s grace to you.

Lanny Greenhalgh | Steward